Meet Agustín, a member of our Conexio Academy and an integral part of the Analytics team.
If we can learn something from our team members' trajectories, it's that we are constantly exploring new possibilities and paths. Just because it's different doesn't mean it can't be good for us! Agustín's story proves it.
After majoring in Communications & Marketing, he decided to try a new path. It was during this time that the data world appeared in his life, and he found himself interested in analytics.
Hee's what he has to say about his process and what he's learned so far.
As a kid, what did you want to do when you grew up?
As a kid, I always dreamed of being a football player, but I wasn't very skillful at all. Also, I liked history and geography a lot, so I supposed something related to that stuff.
Tell us about your career story.
Well, it's pretty short because I am 23 years old. I studied Advertising at the Communications University at UDELAR in Uruguay. Growing up, I became interested in that area and decided to study it. Then I found myself working in an advertising agency, and I liked the data world so much. So I changed my goal to fully dedicate myself to studying and learning about data. Then Conexio appeared, helping me a lot almost 1 year later.
What is the best thing about the place where you live?
What I like most about Montevideo is the calm and peaceful as it is a small city. Also, the "Rambla" is a great place to relax and exercise.
What are your interests outside of work?
I love to go to watch Nacional football games with friends and family. Also going out with friends and exercising.
You studied Communication & Marketing, but know you are an Analytics Specialist. Those are two very different career paths. What would you pick from each world?
From my days back in the agency and working in Communication & Marketing, I loved that every day was different. You never know what to expect and what surprises you may have. And from Analytics, I liked studying the data very much and finding how we can improve every little aspect to fulfill our goals.
Conexio Academy is our in-house education program to train new and capable Adobe developers. You were part of the program. What was your experience like?
It was a great time! My teammates and the HR people were very helpful and friendly. I felt part of the team since day one.
So I was new in the data world, and the classes I took with Agus and María were complete, and they explained everything to me and were always open to helping me. I was in touch on a daily basis, and they helped me with every task and doubts that I got while I was taking the analytics course for the certification at Adobe.
Also, the HR team used to schedule meetings to know how the other interns and I were going during the academy journey and were open to listening to our opinion and suggestions, which is great. I really felt that they were with me for all these months.
How do you describe what you do to your family and friends for a living?
For my family, it is difficult to understand because nobody works in the area; for my friends, it is a little bit easier. I describe my job as an analyst for a webpage. I'm in charge of tagging the web and studying and analyzing its performance. Then I make the changes I interpret to be the best possible to take the web to the next level and be the best it can be.
What's something that's surprised you about your career path?
Working in the data area. A couple of years ago, I never took it into consideration, and now I'm working and enjoying it.
Marketing trends and customers' needs move so fast. In your opinion, what's the most interesting or most exciting trend happening right now? (It could be related to your field or in general)
The data area, in general, is taking so much relevance that all the biggest companies are making it a priority. Just like I got interested last year, so many people are finding out and are taking courses. It's a trending career right now.
What have been your main challenges working as an Analytics Specialist?
Learning and trying to understand coding the best I can. It is constant learning for me, as I don't have a similar background because I come from Communications.
What advice do you have for someone starting their career?
To always listen and still study as you start your career. There's much to be discovered in the data field, and it is always updating and developing, so you have to keep up with the latest news.
If you could pick up a new skill instantly, what would it be?
Coding, no doubt. It will be essential in the future (if it isn't right now) to know at least the basics.
- Singer/Band: Snoop Dogg
- Food: Milanesa Napolitana
- Book: The Godfather
- Instagram account: @tres_arriba
The most interesting internet discovery you made recently: The YouTube channel: Copa 90 Stories.
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Conexio Talent Series is a space to share more about our talented team, get to know their skills and interests, explore their career path, and overall, hear their story. At Conexio, we love bringing the smarts and the heart to everything we do. If you’re interested in discovering new career opportunities, learn more about our open positions.